Document Type : Original Article
Authors
1 Assistant Professor of Geography and Urban Planning, University of Sistan and Baluchestan
2 Ph.D. in Geography and Urban Planning, University of Sistan and Baluchestan- Zahedan, Iran
3 Master of Geography and tourism Planning, University of Sistan and Baluchestan, Zahedan, Iran
Abstract
the sample size was estimated to be 379 people using Cochran, and finally, in order to increase the level of accuracy and completeness, 383 people were considered. The research data and information were analyzed in the form of SPSS software and using one-sample t-test, factor analysis and regression statistical tests. The one-sample t-test results show that the tourism industry of Lashar County has an average status with an average of 3.019. In such a way that the economic dimension with an average of 2.97 and the physical-infrastructure dimension with an average of 2.99 are not at a desirable level. The results of factor analysis indicate that the components of entrepreneurship and innovation of the tourism industry of Lashar County were categorized into 4 groups, in which in the first group, the component of human resources quality with a correlation coefficient of 0.747, in the second group, the component of change in market structure with a correlation coefficient of 0.733, in the third group, the component of cooperation between residents with a correlation coefficient of 0.737 and finally in the fourth group, the component of improving local experiences with a correlation coefficient of 0.636, have the highest correlation coefficient. Finally, the results of the stepwise regression show that among the dimensions of entrepreneurship and tourism innovation in Lashar County, the socio-cultural dimension has the highest impact with a beta value of 0.495, and the physical-infrastructure dimension has the lowest impact with a beta coefficient of 0.124. According to the results of the research, it can be concluded that Lashar County tourism is weak in the field of information technology (Internet, cyberspace, etc.) and also the entrepreneurial spirit of the residents, which can be resolved with proper planning by the authorities.
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